The building's exterior will reflect Cabela's traditional store model with log construction, stonework, wood siding and metal roofing. A large glass storefront will allow customers to view much of the store's interior as they approach the building.
The inside will highlight the Company's next-generation layout, which is designed to immerse customers in the outdoor experience and includes conservation-themed wildlife displays and trophy animal mounts displayed on a mountain with a built-in aquarium. The store will also feature a Gun Library, Bargain Cave and Quick Cafe with Fudge Shop. Construction is expected to start in early 2012.
"It's always exciting to bring Cabela's unique retail experience to another state," said Cabela's Chief Executive Officer Tommy Millner. "Many people in Arkansas have been longtime Cabela's catalog and Internet customers, so it's our honor to serve them in our retail stores too. We look forward to sharing our passion for the outdoors with the hunters, anglers and campers of the Natural State."
Celebrating its 50th anniversary this year, Cabela's opened stores in Allen, Texas, April 14 and Springfield, Oregon, May 4. In August, the Company will open a store in Edmonton, Alberta, Canada. Cabela's has also announced plans to build stores in Wichita, Kansas, and Tulalip, Washington, as well as Saskatoon, Saskatchewan, Canada, all expected to open in 2012.
Showcasing thousands of products, including fishing, hunting, camping, hiking, boating and wildlife-watching gear, as well as outdoor clothing and outdoor-themed furnishings and gifts, Cabela's is famous for its strong brand and world-renowned reputation for delivering quality merchandise, value and legendary customer service.
Cabela's typically attracts experienced outdoor recreationalists as employees, who join the Cabela's family of employees known for their excellent customer service skills and detailed knowledge of outdoor products.
About Cabela's Incorporated
Cabela's Incorporated, headquartered in Sidney, Nebraska, is a leading specialty retailer, and the world's largest direct marketer, of hunting, fishing, camping and related outdoor merchandise. Since the Company's founding in 1961, Cabela's has grown to become one of the most well-known outdoor recreation brands in the world, and has long been recognized as the World's Foremost Outfitter(R). Through Cabela's growing number of retail stores and its well-established direct business, it offers a wide and distinctive selection of high-quality outdoor products at competitive prices while providing superior customer service. Cabela's also issues the Cabela's CLUB Visa credit card, which serves as its primary customer loyalty rewards program. Cabela's stock is traded on the NYSE under the symbol CAB.